Four-color Process Ad

This is a Four-color process ad, I thought it immediately caught my attention from the bright vibrant colors, and as you look closer the colors actually intertwine with each other.  I like how they make the caps of the bottles look like chrome.  I believe this ad would draw the attention of someone that would just like to have a nice refreshing summery drink, making them feel like their going on vacation.

Black and White Halftone Ad

Black and White Halftone Ad
I think this ad is effective, it catches your attention to read and look closely what is dripping off the words.  I find that this ad is very creative. 

Line Art Ad

Line Art Ad
I find that this ad is effective, it shows what the corset looks like underneath her clothes in her shadow, and it shows you what it will look with your dress.

Budweiser Commercial - Clydesdales Donkey

Part 1 Ad

I would rewrite this add as "Natural Tobacco" keeping the Additives Out" because I don't understand why it advertises as "Tobacco & Water" when they are trying to sell cigarettes. What does the "Water" have to do with it?  Not really getting the picture either, with the water spout with leaves coming out, does not look like something I would want to buy to smoke.  I think if they would show a field full of tobacco plants with a farmer protecting his crop from "additive monsters" protecting them all the way to their processing plant it might make you believe it was grown more natural and well protected against any additives. Pictures should match what your trying to express.  The classification of the headline I would choose is an Benefit Headline, which will show our customers that we will keep to our promise that "NO" additives will be allowed in our tobacco.  The reason why I would change the headline is because I would like to help visualize and confirm the lengths my company would go to protect my customers from additives to the products I sell.

Part 2 Third Ad-Gucci

The visual focus for this Gucci ad would be called User benefit, it makes you believe that by using this product it will result in a hot sexy man or woman full of passion. It draws your attention to what your benefits could be or least what you might be looking for.

Part 2 Second Ad-Covergirl

The visual focus for this Covergirl ad is how to use the product, it shows how the big, bold brush gives your eyelashes volume without the clumps, it also shows a demonstration picture in order to apply correctly.  This ad makes you believe that it has a magical brush that applies your mascara.

Part 2 First Ad-Wendy's

The visual focus for the Wendy's ad is an Comparison of products.  It compares with other companies valued meals and says that they are only about the "low price" rather than the actual size of the product in which the Wendy's ad shows you a large burger for only $0.99 allowing you to think your getting your moneys worth.  They also keep the idea of the "red head girl" in their ads like they do for their logo, which shows how happy she is to be getting a delicious big burger for her money.