BILLBOARD THREE (MEDIA STRATEGIES)

FRONT VIEW

BACK VIEW

1.    DO ANY OF THE PIECES STAND OUT?  WHY OR WHY NOT?

Yes, the Fresh Perks card itself stood out to me. I recognized that it was one of the store cards that I carry and use.  

2.   ARE SOME MORE INVITING THAN OTHERS?  WHY?

Yes, I find that the bright bold colors of the fruit on the bottom of the ad, made me think of shopping.

3.   HOW DO YOU SUPPOSE THOSE ADVERTISERS GOT YOUR NAME ON THEIR MAILING LISTS?

I suppose the advertisers got my name off a list of applicants from the Fresh Perks card applications that where received.